Life@ThePRactice

Our Culture

We have proven excellence in client servicing, winning awards, high retention rate of clients, and employee centricity. This, along with our values of respect, integrity, professionalism, and learning, create a unique environment which we call The PRactice’s Culture.

Leadership & Learning Go Side By Side

We lead, question the status quo, throw up ideas, and find solutions, with the help of open doors and honest opinions. We take pride in our clients and ownership of our work. We follow a truly non-hierarchical organisation structure, raising the level of responsibilities at The PRactice.

A Healthy Work Environment

We provide a work environment that ensures every employee is treated with dignity and respect, and afforded equitable treatment. We are committed to promoting a healthy work space, conducive to the professional growth of its employees, with equal opportunities for all.

Diversity & Inclusion

We are committed to social justice through the elimination of organisational structures and actions that oppress, exclude, limit or discriminate against people from different backgrounds. We combine our different perspectives and experiences to deliver the most innovative ideas.

Our Adrenalin Rush

We get our highs from the diverse kind of work we do. From building reputation through media relations, to developing communication solutions across platforms and verticals, we work with clients on their diverse and varied set of needs and requirements.

We Think Differently, Together

Entrepreneurial at heart, we reward merit - with acknowledgements, celebrations, awards, and promotions. We have a focused training programs, we offer integrated work opportunities across functions, and select ace performers for real time exposure, within India and around the world.

our values

respect

Respect is an outcome of the reputation we enjoy: that of trusted partner, expert in public relations, and a beacon of professionalism and integrity.

integrity

We work with organisations whose values reflect our firm’s. We do not promise more than we can deliver; as a result we often meet and exceed expectations.

professionalism

Professionalism to us includes accountability, initiative, punctuality, responsiveness, and delivery on promises. It is not limited to client relationships, but also in how we interact as colleagues.

learning

Learning keeps us humble and promotes meritocracy in the firm. Our knowledge of social, economic and political environments is key to the trusted counsel we provide, and therefore, the work we execute.

performance
Excellence

We lead, we question status quo, throw up ideas and find solutions. We believe in open doors and honest opinions. We take pride in our clients, and ownership of our work. We follow a truly non-hierarchical organisation structure, which elevates our level of responsibilities at The PRactice.

Dil or Dimaag Se

#KripyaDhyaanDijiye

Our employees
testimonial

learning & development

Credentials of Readiness

Our e-learning platform is designed to equip you with the important and relevant skills needed to grow as enabled PRactitioners.

The Big Picture

We study topics and cases to help PRactitioners see the relevance and application of different training modules in our work.

Leading with Impact

Our mentorship program enables PRactitioners to achieve performance excellence in their work as leaders within the organisation.

Rewards & Recognition

Our talented PRactitioners never fail to create an impact in the world of Public Relations and Corporate Communications, with numerous individuals finding their way onto prestigious lists, such as PRmoment India’s 30 Under 30 and Reputation Today’s 40 Under 40, year after year.

#JustOnePercent More

We understand that progress is a great form of motivation, and multiple micro-improvements over time sets us up for success. By being #JustOnePercent more conscious of our actions, we are en route to creating a more sustainable, environmentally-friendly way of life.

Recognitions